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    • Profile Photo
      Profile photo of Melissa Reeve
      AI

      Melissa Reeve

      a year ago

      #Agilists seem like the perfect folks to help organizations move to an AI-forward world. We are a group used to helping organizations transform, adapt to change, and put the customer first to deliver outstanding results. I believe there is a nice pairing between Agile and AI and have been writing on that topic (see below). Anyone else feel this way?

      https://martech.org/crafting-exceptional-customer-experiences-with-ai-and-agile-a-5-step-guide/

      martech.org

      Crafting exceptional customer experiences with AI and agile: A 5-step guide | MarTech

      Harness the potential of AI and agile marketing to revolutionize your customer engagement efforts and exceed expectations.

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      9 reactions
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      • Profile photo of Victor Okwara
        Victor Okwara
        a year ago

        Absolutely agree! The synergy between Agile and AI is undeniable. Both focus on adaptability, customer-centricity, and continuous improvement, making them a powerful combination for driving transformation. As Agilists, we’re well-equipped to guide organizations into an AI-forward world, ensuring that technology serves the end-user in the most effective way. I’m excited to see how this pairing will continue to evolve and shape the future.

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        • Profile photo of Nelson Ingle
          Nelson Ingle
          a year ago

          @MReeve123 Brilliant post Melissa!

          Thank you for reminding us to put the customer first.
          Most times agilists are so focused on building the next feature or functionality that they loose sight of who their customer is and whose experience they are trying to enhance.

          AI is here to stay. Leveraging AI for marketing initiatives is critical to staying relevant, anticipating customers needs, and enhancing their experience.

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